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DESIGN OF ADVERTISING CHARACTER

Brand-Character is a charismatic hero who evokes the trust and emotional attachment of customers to your company.

What is the voice of your brand? Friendly, cheerful, or businesslike discreet? Now try to “revive” your brand and imagine it in the form of a person, animal, or any other creature. What does the character of your brand look like? What should its temper be? We will analyze your brand, answer these questions and implement the idea into reality.

The WE.DESIGN team will create for you the concept of a visually attractive character designed for your target audience and then it will be described in details sketch by sketch. The development of an advertising character is a laborious but at the same time fascinating and interesting creative process. Well, are you ready to ”revive” your brand with us?

BRAND-CONTENT

WHY YOUR BRAND NEEDS A CHARACTER'S DESIGN?

Producing a brand’s hero is such a captivating search for an image with which your audience will find a strong connection.

The main character raises the company’s image, takes the brand to a new level, and perfectly singles out the company among competitors. In addition to that, having a character will significantly save your time while developing future advertising campaigns.

Qualitatively drawn character applied on a product, corporate souvenir products, or depicted on the site, it attracts more attention to your brand. People are interested in studying the appearance and analyzing facial expressions and gestures of the image hero.

Appearance, emotional spectrum, manner are essential aspects of producing the main character for your company. Hero’s design is such an engaging process and WE.DESIGN team is glad to start it for you!

HOW THE SERVICE AFFECTS YOUR BUSINESS:

NO CHARACTER
Company's recognition 3 of 10
Customer's credibility 4 of 10
Positive associations 3 of 10
Increasing company's image 1 of 10
Choice among competitors 2 of 10
Brand promotion possibility 1 of 10
AMATEUR LEVEL CREATING OF CHARACTER
Company's recognition 5 of 10
Customer's credibility 5 of 10
Positive associations 3 of 10
Increasing company's image 4 of 10
Choice among competitors 5 of 10
Brand promotion possibility 3 of 10
PROFESSIONAL CREATING OF CHARACTER
Company's recognition 10 of 10
Customer's credibility 9 of 10
Positive associations 9 of 10
Increasing company's image 9 of 10
Choice among competitors 9 of 10
Brand promotion possibility 10 of 10
HOW DO WE WORK?

In every project we are working on, we put inspiration and responsibility. Advertising character development is a process that has 6 important steps to which we want to introduce you.

01 Brief

We will provide you with a brief - list of the most important design issues. Brief allows us to get the clearest and most detailed information about your company, product, or service, considering all your wishes, we offer the best stylistic solutions.
Only after careful analysis of the brief can the designer get to work.

02 Analysis

The WE.DESIGN team examines the information provided by you in the brief. We analyze the activities of your company, study the weaknesses and strengths of your competitors, we also work on market analysis. The designers discuss the concept of design, color options, visual design, and style, they offer ideas and ways of implementation.

03 Concept's implementation

At this stage, with the help of graphics editors, designers choose the best ideas and start visually implementing the concept. Our studio will develop for you several different conceptual solutions so that you can choose the best option for your business.

04 Presentation

Designers design the final versions of the developed concepts through presentations. The presentation will allow you to see what will look like a conceptual solution, one way or the other, in a "live" way and choose the best of it.

05 Refinement

Once you select one concept among the proposed ones and make your adjustments, designers will start the process of refining. At this stage, we are finalizing the approved concept, so that you get the most effective and aesthetic version of the design as a result, which will work a 100% for you!

06 Preparing files

We will stick with you at every stage and implement an awesome project because the achieved success of our client is our success! Also, in the final stage, we prepare and give you all the working materials that can be used both for printing and on the web. Your brand will be admired and we can ensure that!

HOW TO START COOPERATION?

JUST WRITE US :)WE WILL CONTACT YOU ASAP!

It is important for us to understand your needs – please tell us about yourself:

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